Patternbank are loving the upcoming print collaboration of H&M with the iconic British wallpaper and textile house GP & J Baker. The new womenswear collection features cherished archival prints of GP & J Baker. Included are prints like Magnolia, which William Turner painted for G P & J Baker in 1913. The classic Oriental Bird, Blossom and Hydrangea Bird, which are mixed with strong geometric patterns such as Fretwork, an homage to the decorative inlay work of the Art Deco designer Jean Durand. Online & in store from 2 August – H&M.
History of GP & J Baker: The company was founded in 1884 by brothers George Percival and James Baker establishing an inheritance full of innovation and drama. Avid and discerning collectors of rare and iconic designs, the brothers began what has become one of the largest and most exciting privately owned textile archives in the world.
George Percival and James are shown here with their other three brothers in the days before they arrived in England. Initially concerned with the import of Persian, Turkish and Turkoman carpets which they would re-export to Paris and the United States, they gradually progressed to textiles. George Percival’s respect for Oriental art influenced the company’s early printed designs; many copied from imported embroideries and carpet patterns.
The GP & J Baker archive consists of a spectacular range of documents that has provided inspiration for the design studio since the company was founded. The collection was started by George Percival and James Baker in the early 1900s and today represents the largest privately owned textile archive in the world.
Find out more about the companies history here.
All images ©H&M 2018